To launch this year’s event, Saks Fifth Avenue at The Shops at Riverside will host a Key To The Cure kick-off celebration on Wednesday, October 20 at 6:30 PM, featuring music, refreshments, and, of course, shopping. A percentage of all sales from the entire charity shopping weekend will be donated to Holy Name’s Breast Center.

Wednesday’s kick-off celebration will feature designer Paul Sinclair of Sinclaire 10 where he will offer one-on-one styling sessions, jewelry designer Barry Brinker as well as special gift offers from Estee Lauder. The weekend will also feature Trunk Shows and other gift with purchase specials from select vendors.

Saks will also offer a limited-edition Key To The Cure T-shirt designed by Donna Karan, available beginning Friday, October 1 and retailing for $35 in Saks stores, Saks Fifth Avenue OFF 5TH stores and on saks.com. 100% of the purchase price of each shirt sold will be donated to local charity partners.

Actress Uma Thurman is the 2010 Ambassador for Saks Fifth Avenue’s Key To The Cure. In support of this program, Ms. Thurman will appear in a national public service announcement (PSA) wearing the Donna Karan limited-edition T-shirt.

“We are thrilled that Holy Name is teaming up with Saks Fifth Avenue, Bergen County on this important national campaign to battle women’s cancers,” said Kevin P. McCarthy, Executive Director of the Holy Name Health Care Foundation. “Holy Name’s Breast Center is an award-winning center of excellence and offers comprehensive screening and treatment services in a comfortable and soothing environment. Our hope through this partnership with Saks is to ensure that our community is educated on early detection and that Holy Name’s Breast Center can help with diagnostic services and breast health.”

“Our clients, vendor partners, and Associates join together each year to make Key To The Cure one of Saks Fifth Avenue’s most successful charitable initiatives, which everyone in our organization is extremely proud of,” says Steve Sadove, Chairman and CEO, Saks Fifth Avenue. “I am so pleased to add Donna Karan and Uma Thurman to the incredible list of designer and celebrity partners who have generously donated their talent and time to ensure that this program continues to make a difference in the communities we serve.”

About Holy Name Medical Center’s Breast Center

The Breast Center at Holy Name Medical Center provides comprehensive breast health care for women and men of all ages in a comfortable and supportive environment. The clinical team includes board-certified radiologists who specialize in breast imaging and interventional breast procedures, registered nurses, female technologists, breast surgeons and pathologists. In addition to routine screening and diagnostic digital mammograms, the Center provides breast ultrasound, breast MRI and interventional breast imaging, including ultrasound-guided fine needle aspiration, core needle biopsy and stereotactic breast biopsy with the ATEC Breast Biopsy and Excision System, as well as bone density screenings for osteoporosis. The Breast Center’s mammography services are accredited by the American College of Radiology and certified by the Food and Drug Administration.

Saks Fifth Avenue initiated its charity shopping weekend in 1999.  Since then, the company has donated over $33 million to women’s cancer research and treatment organizations throughout the United States. Organizations benefiting from these funds include: The Breast Cancer Research Foundation, Entertainment Industry Foundation’s Women’s Cancer Research Fund, Cleveland Clinic, Boston’s Dana-Farber Cancer Institute, Nevada Cancer Institute and many others.