The Silvercrest Center for Nursing and Rehabilitation Honored with 2009 Aster Award Recognition

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Contact:

 

Lloyd Torres

Director, Special Projects

(718) 480-4023

lftorres@silvercrest.org

 

Briarwood, New York – May 7, 2009 – The Aster Awards, hosted by Marketing Healthcare Today and Creative Images, Inc., is an elite competition recognizing the nation's most talented healthcare professionals for outstanding excellence in advertising. The Silvercrest Center for Nursing and Rehabilitation was honored with 2 Gold Awards in the 2009 competition for their 2006-2007 Community Report and their Informational (Q & A) Patient, Family and Staff Education Pamphlets.

 

With approximately three thousand entries, participants in the Aster Awards compete against similarly-sized organizations from all across the United States. Judging criteria include Creativity, Layout & Design, Typography, Production Quality, Knowledge Transfer and Overall Excellence.

 

"The Silvercrest Center scored in the top 5% of the judging process. The Silvercrest Center clearly exhibited outstanding excellence in healthcare marketing. It was an honor to have Silvercrest participate in this year's competition," said Melinda Lucas, Program Coordinator, Aster Awards.

 

“In light of these economic times, Silvercrest is committed to stretching its marketing dollars and maximizing the benefit of the public relations pieces we produce.  We are proud to have won 2 more Gold Aster Awards to compliment the ones we won in 2006 and 2007.  The high quality work produced by Lloyd Torres, our Director and Corporate Compliance Officer, and his associates Kim Flodin and Maryellen Lazzaro simply reflect the high quality care given at The Silvercrest Center, what more can I ask for?”

 

 Entries in the Aster Awards were judged by a diverse panel of individuals, who are all experts in the field of healthcare marketing. All winners are posted on the official web site (www. AsterAwards.com), as well as honored in the June issue of the Marketing Healthcare Today magazine.

 

The Silvercrest Center for Nursing and Rehabilitation

 

The Silvercrest Center for Nursing and Rehabilitation is a state-of-the-art facility that serves members of the community who need special supports and programs to enhance their capacity for life.  Silvercrest has created an environment that nurtures individuals while never forgetting their aspirations for independence.  Our profound mission of Giving Quality to Life challenges us to optimize the functionality and vitality of all that we serve.  Silvercrest is a member of the NewYork-Presbyterian Healthcare System and is an affiliate of Weill Cornell Medical College.

 

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